jonathan scott is about to take on a very different kind of reforms.
He Property Brothers The star is reportedly making a move into daytime television, becoming the latest familiar face to try her luck in a genre that’s looking for its next big hit.
And if the project moves forward, it could soon trade renewal revelations for celebrity interviews.
Jonathan’s next project
According The Hollywood ReporterCBS Media Ventures is developing a daytime talk show pilot starring Scott.
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The show is expected to focus on helping audiences improve different aspects of their lives, combining lifestyle tips, expert advice and celebrity interviews.
According to the program description, Better! aims to “inspire the public with new ideas for living better, while having fun doing it.”
The pilot is scheduled to film later this month and could be considered for distribution as early as fall 2027.
A new face for the day?
Scott’s move comes at an interesting time for daytime television.
The genre has been looking for new personalities and new formats, especially after the recent announcements that The Kelly Clarkson Show and sherri pastorTheir daytime talk show would be ending.
That leaves considerable opportunity for new talent to step in.
CBS Media Ventures already has a strong presence in daytime through programs including The Drew Barrymore Show, Entertainment tonight, Danger! and wheel of fortune.
Now, the company appears to be betting that Scott’s popularity can translate beyond home renovations.
More than HGTV
While many fans know Scott from HGTV Property Brothers franchise with the twin brother Drew ScottHis career has expanded far beyond home renovation.
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In addition to hosting and producing multiple television projects, Scott has become an advocate for clean energy and healthy homes, testified before lawmakers on climate issues, and helped launch several home and lifestyle brands.
He has also renovated more than 1,000 homes throughout his career.
If this last project is resumedHowever, Scott may soon add another title to the list: Daytime talk show host.
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Gallery credit: Stacker
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